Ara Pregnancy Program
Early Access
As a thank you for joining the Early Access List, you’ll receive exclusive Founding Member pricing before the program opens publicly.
Created by registered nurse, paramedic and pregnancy/postpartum coach Anna Rutherford.
Join the Early Access list to be the first to hear when the Ara Women Pregnancy Program opens, receive launch pricing, and follow along as I finish creating it.
This program is designed for women who already love to move.
Whether your background is strength training, CrossFit, running, Pilates, yoga, team sport or simply regular exercise, this program will help you continue training with confidence throughout pregnancy.
Inside you’ll learn how to adapt your training as your body changes, understand your core and pelvic floor, manage common pregnancy symptoms, and prepare for birth and postpartum.
1. Get immediate access
On sign up, you’ll receive instant access, and all the information you need to get started right away.
2. Follow the weekly structure
5 sessions per week – strength, mobility, core & floor, & stretching. All classes 10-40 mins in length.
3. Train with confidence
Expert guidance so you can feel confident training whilst pregnant, and prepared for an optimal recovery.
Equipment
At least 1 set of moderate weight dumbbells or 1 kettlebell, a set of yoga blocks, a yoga mat, and a resistance band.
What's Included?
ARA PREGNANCY PROGRAM
$450 AUD
Early Access $300 AUD
– One off payment –
OR buy each phase separately for $160 AUD
✓ 30+ weeks of guided classes separated into phase 1,2,3 to align with trimesters
✓ Pregnancy-safe exercise modifications
✓ Pelvic girdle pain friendly
✓ 5 time efficient sessions per week (10–40 minutes)
✓ Strength, core & pelvic floor
✓ Mobility and stretching
✓ Labour and birth preparation
✓ Expert interviews and practical resources
✓ Lifetime access, including future program updates
Secure checkout • Instant access
2-Week Try-It Guarantee: If you start the program and feel it’s not the right fit within the first 14 days, you can request a refund.
Hi, I'm Anna Rutherford...
…a strength and movement coach specialising in pregnancy and postpartum, a registered nurse & paramedic, and a mum myself. Based in Australia.
I created this program because training in pregnancy can feel uncertain, even for women who’ve trained for years. The Ara program provides an evidence based and intuitive approach, whilst still keeping it fun and helping you feel strong and capable throughout each trimester.
With a Bachelor of Nursing & Paramedicine, certification in pregnancy and postpartum coaching, and three pregnancies of my own, I combine evidence with lived experience to help women navigate pregnancy with confidence.
My goal is to help you feel supported, informed, and confident as you move throughout your pregnancy, at a pace that respects your body and your goals.
Doors open August 2026
Join the Early Access List and you’ll also receive the best launch pricing before the course opens publicly.
If you’re unsure whether this is the right program for you, you’re always welcome to reach out, I’m happy to help you decide.
Just send me an email anna@arawomen.com.au
Frequently Asked Questions
When will the program be available?
I’m currently putting the finishing touches on the program and plan to launch it in mid to late August. Join the Early Access list and you’ll be the first to know when enrolments open.
Who is this program for?
This program is designed for active women who want to continue exercising throughout pregnancy with confidence. Whether your background is strength training, running, CrossFit, Pilates, yoga or general fitness, you’ll learn how to adapt your training safely as your body changes.
Do I need to be newly pregnant to join?
No. The program is designed to support you throughout pregnancy, with progressive programming that evolves as your pregnancy progresses. There is also an option to buy one of the three phases instead of the whole course.
What equipment will I need?
The program is designed to be completed at home with minimal equipment. Most sessions use dumbbells or kettlebells, resistance bands and a step or sturdy chair. Alternative options and modifications are provided throughout.
Will I have lifetime access?
Yes. Once you enrol, you’ll have lifetime access to the program, including future updates. That means you can revisit it throughout your current pregnancy or come back to it during future pregnancies.
How much will the program cost?
The full program is $450 AUD.
Individual Phases (one, two or three) will be available for $160each.
Early Access subscribers will receive the best launch offer before the program opens to the public.
How is this different from other pregnancy fitness programs?
Rather than simply telling you which exercises to do or avoid, this program helps you understand why your body changes during pregnancy and how to adapt your training with confidence. You’ll learn practical strategies for strength, mobility, breathing, core and pelvic floor function, so you can make informed decisions throughout your pregnancy, not just follow a list of rules.
What if it’s not the right fit for me? There’s a 14-day try-it guarantee. If the program isn’t right for you within the first two weeks, just reach out for a full refund.
Any other questions please reach out to me, I am here to help.
Just send me an email anna@arawomen.com.au
